What to Wear for Family Photos: Easy Outfit Ideas For the Tetons

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Jenna Boshart

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Hi, I'm Jenna Boshart, owner and photographer based in Jackson, WY. So glad you're here.

A smiling extended family stands in a forest meadow in tall grass in coordinated outfits after mastering what to wear for family photos

So, you’ve taken the leap — you’ve signed up for a session at the breathtaking Grand Teton National Park with your loved ones. Even though you know it’s going to be a magical experience, you can’t seem to quell the persistent worries of wanting to make sure everything is picture-perfect (pun intended). Trust me, it’s perfectly normal — As a Jackson Hole family photographer, I’m used to questions from anxious families prior to our sessions in the Grand Teton National Park. One of the most frequent topics that comes up with families is what to wear for family photos.

It’s a valid concern — outfits can really make or break a picture. Your dressing sense speaks volumes about who you are as an individual, but in a family session, it is a far more delicate instrument that can express how harmonized and coordinated the family is. That’s why I put together this guide for families who are heading down to the Tetons to immortalize their favorite moments. Consult this guide, get rid of all those nagging worries at the back of your head, and look forward to a smooth photo session ahead!

Before we forge ahead, let me give you a quick reminder that, while this guide can help to ease some of your troubles before the big day, it is simply that: a guide. By no means should you follow this if it contradicts your own sense of style — in fact, I find that people look their best when they are truly themselves. So, let’s dive in and learn about what to wear for family photos.

What to Wear for Family Photos: Families

A happy family of five with three young daughters stands smiling by a river at sunset in the mountains

Golden Rule: Keep it Comfortable!

I’ve had my fair share of families who dress to the nines and find it difficult to navigate the terrain of Jackson Hole. That’s why I always make sure to impress this rule on all my clients: keep it simple and comfortable! The rugged environment of GTNP isn’t exactly the best for fancy clothes, especially when you’re accompanied by children.

While that doesn’t mean you should show up in your pajamas, aim to wear something that is both smart and comfortable so that you and your kids can stay content and happy during the session! For example, a flowy sundress for girls and a button-up for the boys tend to look fantastic without constricting anyone.

A toddler boy in tan overalls and white shirt sits barefoot in a mountain trail while smiling after mom learned what to wear for family photos

Don’t Overdo It: Follow a Simple Palette of 2-3 Colors

To aim for a classy, balanced family portrait, I recommend coordinating each member’s outfits to match a single color palette. If each member wears a different color from the next, the family members present a stark contrast, which tends to give off a disharmonious look.

While this is just my opinion, I find that muted and dull tones look overpowered against the vibrant colors of the Grand Teton National Park and cause individuals to blend into the background. Thus, I always tell my clients to wear bright colors or even white to stand out and be the center of attention in the picture. This is especially true in the summer when the magnificent flora of the Tetons is in full bloom!

A teen girl stands smiling hugging her two younger sisters in pink dresses in a meadow at sunset

Visual Appeal: Play Around with Layers and Textures

While I wouldn’t go so far as to recommend funky textures and mismatched clothing to my clients, a little layering never hurt anyone! In fact, layers can effortlessly class up your outfits and establish your family as a well-dressed bunch.

On patterns, always avoid loud or chunky ones because they will take away from you and your surroundings and add unnecessary noise to the pictures. Instead, go for smaller, more delicate patterns, such as florals or checks. Do not try to put together too many different patterns in your family’s outfits; instead, aim for a good mix of patterns and solids.

Finally, do not wear graphics or logos because they are far too loud and out of place amidst the setting.

A happy family coordinated in earth tone outfits stand smiling in a mountain trail along a river at sunset after learning what to wear for family photos

Shoes: Flat and Simple!

Remember that you’re going to be walking around on rough and rocky terrain for hours on end — you don’t want to be wearing high heels when you do it. Make sure that everyone in the family has on some sturdy and flat shoes that are appropriate for the outdoors. If our session includes some hiking, pick a pair of shoes that has a good grip.

For your kids, try to pick a pair of shoes that is fun while not being overly funky (multi-colored or patterned). One of my favorite shots to take is of the parents holding their barefooted toddler because it really helps to put the kids at one with nature!

Happy mom and dad reach for toddler to walk to them in opposite directions in a trail by a river

Accessories Can Go a Long Way

This one is especially for the ladies (but the men can also choose to slip on a sophisticated watch). Even if you tend to stay away from accessories in your regular life, trust me when I say that adding just one piece to your outfit can add that extra oomph you’ll love to look back on.

Be it a vibrant necklace, a slinky scarf, or even your grandma’s watch — an accessory has the power to add both sentimental and stylish value. Even the simplest chain can elevate your outfit.

Pro tip: bring along several accessories to match each outfit since they’re so easy to slip on and off!

What to Wear for Family Photos: Kids

To make sure your kids stay content throughout the session, it’s important to pay attention to their outfits because if they’re not comfortable enough, you won’t be either! Here are some of my top tips for dressing your kids:

A closeup photo of a smiling toddler boy in a grey button down walking in a meadow trail at sunset

Let Them Show Off Their Own Style

As necessary as it is for parents to pick out their children’s outfits, it’s also important to let them pick out their own outfits every once in a while, and give free rein to their creativity and freedom. Your family session should be one of those moments: you want your children’s personalities to really shine through in these pictures. Just make sure that they don’t make any overly rash decisions.

Happy young sisters in fringe dresses dance and twirl while holding hands in a mountain meadow at sunset

Fitted and Flowy

No, those two aren’t mutually exclusive. I absolutely love it when families wear flowy clothing because I find that the movement can really light up the whole picture. That being said, baggy clothing is not it — it generally photographs poorly and makes the children look like they’re wearing oversized clothing.

A young girl in a flower print dress smiles big while exploring a mountain trail after mom learned what to wear for family photos

Makeup

Finally, when touching up your features with some makeup, remember the golden rule: keep it comfortable and natural. Instead of experimenting with something new, stick to what you already know and are familiar with, so I can capture the authentic you. Avoid layering on the hairspray as well, because the camera can easily pick up on shiny and stiff hair.

If you plan to get your hair and makeup done by a professional before the shoot, schedule the appointment at least 2 hours before the session starts. Make-up artists are renowned for being particularly picky with the final product, and you don’t want to run all the way to the Tetons and ruin your make-up!

I always advise parents against putting makeup on their kids because, in my opinion, it is never necessary and will only get in the way of allowing them to display their true selves.

A happy family with a toddler girl in dad's arms and young boy at their feet stand in a snow covered meadow after learning what to wear for family photos

Let’s Get Your Family Session Scheduled at the Grand Tetons!

Before you head out on your shopping spree, now that you know what to wear for family photos, let’s take a moment to chat about photography. Time is a thief, and in the blink of an eye, you will ask yourself, “How did my babies get so big?” That is where I come in. As a Jackson Hole family photographer, I can capture those precious moments as they grow. Then, your family will have beautiful artwork and memories to hold forever. So, let’s chat about setting up your family’s next photo session!

Hi, I'm Jenna Boshart, owner and photographer based in Jackson, WY. So glad you're here.

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